Markets

Aspiron™ Natural Koji Minerals are ideal for the natural & organic, functional food, fortified food and supplement markets because of their unique composition and clean label.

The estimated sales of the global nutrition industry in 2012 were over $346 billion. The Nutrition Business Journal (NBJ) estimates the global consumer sales of natural, organic, and functional foods and beverages as $222 billion. By 2015, Functional Foods and Nutraceutical Market are expected to reach $241.25 billion according to Visiongain Ltd.

Global Nutrition Industry Sales by Category

People today are adopting healthier lifestyles and are more likely to consume functional foods, dietary supplements and wellness related products. This trend is driving growth in categories such as natural and organic products, which grew 15% in 2013.

U.S. Retail Sales of Health and Wellness by Type

          

U.S. consumer sales of minerals grew 3.8 percent in 2013 to $2.5 billion. Every mineral is experiencing sales growth except calcium which was down nearly 4% in 2013. Minerals experiencing double-digit growth in 2013 include magnesium at 17.0%, chromium at 12.4% and zinc at 11.5%. The category as a whole is expected to have 4-5% compounded annual growth rate (CAGR) for the coming seven years.

U.S. Mineral Supplement Retail Sales in 2013